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Benefit's galactic shield is girlawhirl's secret cover-up weapon
Sep 18, 2007

It always happens to Girlawhirl: just when she's getting ready for a big presentation at work or an important meeting approaches, somehow, out of nowhere, what appears to be the largest pimple in the history of her world pops up…

So she has to practice one of the most used visualization techniques in the history of psychology: the ‘as-if' principle. Act ‘as-if' you already got the job, the raise, the fabulous apartment with the below market value rent. Conduct yourself in negotiations ‘as-if' you've already accomplished the task at hand. Somehow all this ‘as-if'ing' tricks the ego part of the brain into thinking it's achieved what it wants, allowing it to move past the need and enjoy the rush that accompanies the win – even if it hasn't won just yet. In this particular instance, Girlawhirl's major mind-trick involves just trying to get through the day as if there wasn't a huge zit on her face.

 

Rather than just relying on her brain to get her through such days, because honestly in this case her thoughts can't seem to rally around a single task all day, Girlawhirl knows she needs some additional weapons when it comes to matters of the face. And that's where Benefit's Galactic Shield! takes over. It's not just a great cover-up, it contains 2% salicylic acid so it treats as it conceals. The tiny tip assures that Girlawhirl applies it just where she needs it, and best of all, because it's waterproof and oil free she can count on it to last all day. So when she looks in the mirror between meetings, she really can't see what all that ‘as-if'ing' is all about.

 

Girlawhirl finds Benefit's Galactic Shield! in her online shopping mall at sephora.com

 

 

 

 

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